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JOICO COURSES

BOX & BUBBLE BOBS WITH DAVID MURRAY
Look 1: Understanding Line

● In this 1-day workshop I will help you to understand the fundamentals in precision cutting
● Master the principles in Classic and Creative Bobs
● Build confidence in balance and structure.
● I will share my time saving sectioning patterns.
● including razor cutting, refinement and my go to styling tips and tricks for a fabulous finish.

Price – €60 Non- fundable Deposit.
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LIVED IN LAYERS WITH DAVID MURRAY
Look2 : Understanding Layer

● In this 1-day workshop I will help you to understand the fundamentals of shape
● How to Choose the correct layering technique for your style, texture, density, and tenacity
● Master the art of consultation and hair diagnose.
● Build confidence in balance and structure.
● including razor cutting, refinement and my go to styling tips and tricks for a fabulous finish.

Price – €60 Non- fundable Deposit.

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PIXIE WITH DAVID MURRAY
Look 3 : Understanding Graduation

● In this 1-day workshop I will help you to understand the fundamentals of short hair
● Strengthen your consultation skills.
● Overcome fear!
● Master the principles of commercial salon short hair.
● Build confidence in balance and structure.
● including razor cutting, refinement and my go to styling tips and tricks for a fabulous Finish.

9th September – Dublin Accademia
23rd September – BC Hair & Beauty, Bangor

Price – €60 Non- fundable Deposit.

EXPERIENCE LEVEL : INSPIRE COURSES ARE ONLY AVAIABLE TO JOICO COLOUR SALONS
Learners will be expected to possess current knowledge of cutting/ colouring/finishing ability (level 2 NVQ or country equivalent).
To fully appreciate the content of this course, we recommend 3 plus years’ experience as a qualified hair professional.

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MONEY MAKING BLONDES WITH KATRINA KELLY
● In this 1-day workshop you will master the Art of Money-Making Blondes
● Master the principles of time saving techniques.
● Build confidence in consultation, formulation, and application.
● Strengthen your hair color Knowledge.
● Tips and tricks on how I bespoke my salon color services including my approach on maintaining your client’s hair at home

Price – €60 Non- fundable Deposit.

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LET’S PLAY WITH GREY WITH KATRINA KELLY
● In this 1-day workshop you will master the Art of Grey Blending
● Deep dive into color consultation and color Match
● Build confidence in color placement using my effective weave technique.
● Strengthen your Hair Science knowledge.
● Including problem solving in salon challenges and my salon friendly go to tips and tricks for a gorgeous fresh finish.

30th September – Dublin Accademia
21st October – BC Hair & Beauty

Price – €60 Non- fundable Deposit.

EXPERIENCE LEVEL : INSPIRE COURSES ARE ONLY AVAIABLE TO JOICO COLOUR SALONS
Learners will be expected to possess current knowledge of cutting/ colouring/finishing ability (level 2 NVQ or country equivalent).
To fully appreciate the content of this course, we recommend 3 plus years’ experience as a qualified hair professional.

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JOICO Xpert Education Pillars

Evolve your skills and build on your knowledge with our personalized 10 pillars of success. Be equipped to tackle salon challenges with confidence. Learn new techniques and become an Xpert in the understanding of the JOICO Portfolio.

The following courses will be half day Theory only held at the ACCADEMIA, Dublin.

Lumishine Xpert

Refresh on Hair fundamentals, extend your knowledge on JOICO Lumishine colour families, Discover our amazing Demi Liquids, Demi Dimensional, Youth lock and more.Unlock why Lumishine is leading the industry in technology and become the go to in house JOICO Colour Xpert

  • JOICO  Lumishine Xpert: 12thNovember –  10.am – 12.30

Price – €35 Refundable Deposit.

Grey Coverage Xpert

Unlock Hairs Youth Potential with our collagen infused range.Discover the difference in the JOICO Grey coverage families .Build confidence in consultation and managing clients’ expectations.Strengthen your knowledge in discovering which formulation to choose.How to build exciting new colour services with our 10-minute grey coverage range

  • JOICO Grey Coverage Xpert : 10th  September – 1am – 3pm

Price – €35 Refundable Deposit.

Blondes Xpert

BUILD BONDS FOR BRILLIANT BLONDES
With Bond-Building Arginine. See blonde hair in a whole new light with BLONDE LIFE, Joico’s system of lighteners & toners created just for blondes…and those who want to be lifted to new heights without sacrificing shine or condition. With powerhouse formulas featuring bond-building Arginine and a signature Tamanu-Monoi oil blend, Blonde Life helps banish the challenges of brassiness, off-tones, fading, and damage, that blonde hair faces. Including tips and tricks on how to identify the correct lift and formulations .

  • JOICO Blondes Xpert : 10thSeptember – 10.am – 1pm

Price – €35 Refundable Deposit.

Essential Xpert

Discover the transformative power of truly healthy hair. JOICO Award winning range of care products designed to repair, protect, and defend the hair of every client who sits in your chair. From our in-salon professional treatments to Backbar options that seamlessly take you through your day. In this class we will Unlock the difference in JOICO leading technology, Smart release and understand the benefits of the range and learn the skills to bespeak your JOICO Treatment menu.

  • JOICO Essential Xpert: 8thOctober – 10.am – 12.30pm

Price – €35 Refundable Deposit.

Vivids Xpert

Prepare to be dazzled by a collection of beautifully pigmented shades designed to unleash your wild side. With mix-and-match options, endless possibilities, and nourishing ingredients, hair goes from every-day too exciting in one fell swoop. We will cover Hair fundamentals, how to keep the hairs integrity for luminous luscious locks, colour wheel and bring out your wild colourist side

  • JOICO Vivids  Xpert : 8thOctober  – 10pm – 1pm

Price – €35 Refundable Deposit.

Styling Xpert

Our Style & Finish formulas feature the latest and greatest breakthroughs in hair care and styling technology to meet your every salon need: From texture to moisture to color protection and beyond, you’ll have the hero product at your fingertips. In this class we will become the alchemist of styling and tailor our very own customised JOICO styling Guide

  • PK Styling Xpert: 12th November – 1pm – 3pm

Price – €35 Refundable Deposit.


Business and Ambassador Program- Bringing Joi Back to Business with Lorraine Matic

This is workshops held at the Accademia Dublin. Each salon will have an invite for each program. The business program is aimed at salon owners and Managers. The focus is to build a strong JOICO community. Where ideas and experiences are shared. The Ambassadors program is aimed at the salon educator or a stylist that would like to have more responsibility. Here we will showcase up and coming or new product launches, refresh on areas of the JOICO family.

Hair Science & Essential Care: Dublin 24/06/2024 : 10 am 3 pm with Lorraine

Join me and discover what’s new in JOICO, What really is hair all about?Refresh on hair FUNdamentals and Discover the transformative power of truly healthy hair.  With JOICO award winning range of care products, In this class we will Unlock the difference in JOICO leading technology, Smart release and understand the benefits of the range and learn the skills to bespeak your JOICO Treatment menu.

Price – €35 Refundable Deposit.

Colour Science & Formulations: 7th October 2024 with Lorraine.

Join me and Discover what’s new in JOICO.Build knowledge and confidence in Colour science, what is really in the tube?Let’s have fun with formulations and create our own bespoke swatches

Price – €35 Refundable Deposit.

Please get in contact with your Sales representative if you would like to attend any of these courses.


Xpert Online Theory Classes

Learn the skills you need to begin your successful Journey with JOICO Online courses. Build knowledge and an understanding of the JOICO portfolio. The first Monday of every month we will host selected JOICO Xpert online theory classes. The classes will be selected from our pillars which will help stylist build in confidence and knowledge and for new team members to start their JOICO journey. This will enable all salons to attend together as a team or from the comfort of their own home.

Essential Xpert: 

19th August 2024.

21st October 2024.

Lumishme Xpert: 

8th July 2024.

4th November 2024.

Blondes Xpert: 

8th July 2024.

29th July 2024.

21st October 2024.

Grey Xpert: 

19th August 2024.

2nd December 2024.

Formulations Xpert:

29th July 2024.

4th October 2024.

Please get in contact with your Sales representative if you would like to attend any of these courses.

Common Course Details

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